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Creating connections with future employees

In Nebraska, we are very lucky to have a low unemployment rate, but this can cause issues with some businesses seeking the right candidate for the job. When asked for suggestions on how to find candidates as a career and employment director, I give the following five:

Attend Career Events

Purchase a banner and some cool promotional items and attend career events or job fairs. This is an excellent way to promote your company’s positions and culture to a wide audience. Colleges and staffing agencies love to host job fairs, so it’s not hard to find them. Contact the Student Services Departments at local colleges to get dates and details on this.

Other networking opportunities may occur at Chamber of Commerce events, conferences and trade shows. Meeting a potential candidate in a casual setting is a good way to screen the person as a good fit for your company before the formal application process.

Post Job Opportunities on a Career Website

As with many colleges, Central Community College has a website that allows businesses to post job openings and internships to a unique database of students, graduates and alumni. The service is free, so it’s an inexpensive option to reach a large population. Businesses can also screen students who are being trained in specific fields as many of them have a profile on the college career website.

Visit or Make Presentations in Classrooms

Instructors are always looking for valuable resources. Not only will you provide students (future employees) with valuable information, but you can promote your business and make plenty of valuable contacts. Another opportunity is to sit on advisory committees for specific college programs that align with your industry. This helps you collaborate with the college as they educate potential future employees. Contact instructors at the colleges to find out when there are meetings and opportunities for this.

Participate in a Cooperative Education or Internship Program

By accepting internship opportunities, your business is not only providing invaluable “real-world” experience for students, but you also get an opportunity to evaluate the potential of a possible future employees. An intern may offer your business some fresh ideas or assist in seasonal busy times or a short-term project. Many colleges offer co-op educations or internships for students and many times are looking for more businesses that will host their students. A good resource for information and possible funding for internships is the InternNE Program. To read more about the InternNE, see Page 19.

Provide Employee Perks for Recruitment

Let’s face it, HR managers are more comfortable hiring employees that come recommended from people they know and trust. One of the best resources for hiring is your own workforce. Many companies are now offering incentives to employees that find the candidates who eventually get interviewed—and moreover— hired. With social media, your employees have a very large network that you can tap into with incentives.

About the Author

Kyle Sterner
Career & Employment Services, Central Community College
 Kyle Sterner works at Central Community College as a Career and Employment Services Director for the Grand Island and Hastings Campuses.

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