open for business updates


We won't send a ton of junk, just the good stuff.


One FAN-tastic ag program

Agriculture is a pillar of Nebraska’s economy. That pillar has been maintained by generations of livestock producers, farmers and ranchers. All have close-knit ties to their communities. With the help of the Alliance for the Future of Agriculture in Nebraska (AFAN), they hope to strengthen those economies through strategic economic partnerships. AFAN helps farmers and ranchers by supporting rural communities through livestock development, a key contributor to a thriving agricultural economy in Nebraska.

Retaining nearly 50 percent of all agricultural receipts originating from livestock sales, livestock is Nebraska’s largest and broadest agricultural entity. The economic impact that it creates is enormous. Nebraska’s livestock production is a more than $7.5 billion industry. According to the United Soy Bean Board the animal Ag industry in Nebraska employed 77,889 people in 2012. Here, each dollar of livestock sales yields $0.62 in additional final sales for Nebraska businesses outside of the agricultural production complex.

AFAN creates prosperity throughout Nebraska’s counties and communities with the added value from livestock production. By developing Nebraska’s livestock industry and infrastructure, the communities that are impacted will continue to flourish. It can create long-term economic and community development, including job creation and retention, as well as increased vitality, economic stability and tax revenue for rural communities across the state. These instances of job creation will be opportunities to bring the next generation home to the farm or ranch.

Developing and implementing strategic plans to empower livestock producers is what AFAN’s Livestock Development Program is all about. AFAN partnered with the Department of Agriculture’s “Livestock Friendly County” program as a way to encourage the growth or addition of livestock operations in those counties. Besides the sustained benefits for communities and producers, the value of family and tradition plays a large part in AFAN.

AFAN strives to help families and their farms expand in environmentally conscious, community beneficial, and neighborly-driven ways. We strive to help educate both producers and consumers of the importance of livestock production.

So the next time that you drive past a feedlot, pig farm or poultry operation, think about the important role that farm plays in a rural community. When you support a farmer or rancher, you are directly helping to support your local schools, roads and other amenities. Be that strong foundation for the pillar of Nebraska agriculture.

About the Author

Willow Holoubek
Executive Director, AFAN
Willow serves as the Executive Director for the Alliance for the Future of Agriculture in Nebraska (AFAN). Willow and her family have spent over 20 years working on their grain and livestock farm near David City, Nebraska. They raise purebred Angus cattle, corn, soybeans and dairy-quality alfalfa.

Tell A Friend

Tell a Friend



Check out this article from Open for Business Magazine!
Captcha Image

Submitting Form...

The server encountered an error.

Form received.

Captcha Image

Bridging the Generation Gap25-Jul-2017

Understanding generational differences in the workforce Currently, we have five different generations active in the workforce. Each g..

Find Success Connecting With Business01-Dec-2015

United Way finds success through partnership Lisa Parish – United Way of Kearney Lisa Reese Parish has served as the Executiv..

Circle of Trust14-Oct-2015

Foundation of a successful partnership Many business forms or structures exist, one of which is a business partnership – wi..

Not Just For Kids22-Jul-2015

Public library offers valuable resources for business owners When most folks think of the public library, they think sto..

The Great Talent Search22-Jul-2015

Keeping talent in Central Nebraska According to a 2014 Gallup study¬≠, millennials— people who are 30 years old an..

How to Form an Association03-Jun-2015

Come together... right now People come together for many reasons including similar hobbies, sports, cultural celebrations, communi..

Think Big, Shop Small21-May-2015

Placemaking 101 I love strolling through a vibrant and distinct shopping district— perusing the shops and finding gems to take ho..

Nebraska, a Place for Opportunity24-Mar-2015

Resources for budding (and established) farm businesses Nebraska is well-known for its broad fields and herds of livestock, but it's also..

AFAN Empowers Livestock Producers11-Mar-2015

One FAN-tastic ag program Agriculture is a pillar of Nebraska’s economy. That pillar has been maintained by generations of livestoc..

Initiative 425: What's Your Wager?03-Feb-2015

Wage increase brings varying opinions Effective January 1, Nebraska’s minimum wage increased to $8.00 per hour. Accord..

State Grants Fund Training27-Jan-2015

Use or lose funding opportunity Last year, the State of Nebraska awarded training grants to Nebraska organizations in the amount of $1,3..

Who You Know02-Dec-2014

Creating your network We have all tested that theory of six degrees of separation— we know a person who knows a person who knows a pe..

Great Expectations19-Nov-2014

It's all in the follow-up When dealing with business to business (B2B) interactions, expectations are often set after the first tran..

Nebraska Attorney General19-Nov-2014

Fighting the "nice" fight SOURCE: NEBRASKA ATTORNEY GENERAL ( The Attorney..

Pitch Perfect15-Oct-2014

Being your best marketing tool What is the biggest and best marketing tool in your business? YOU! What you say about your business a..

Eight Seconds to Active Engagement08-Oct-2014

Make a mark with your marketing message Even if you create a product that is positively revolutionary, it will never amount to mu..

Finding Qualified Candidates for a Business29-Jul-2014

Creating connections with future employees In Nebraska, we are very lucky to have a low unemployment rate, but this can cause i..

InternNE Offers Co-Investment Opportunities23-Jul-2014

Program creates a channel to talent Searching for a quality internship to support your collegiate studies? Interested in offering in..

Leading the Strongest Team16-Jul-2014

Why It Matters We all have an idea of what teamwork is, but with a diverse group of people and personalities, how do you achiev..

One Man's Trash11-Jul-2014

One Man's Trash is the City of Kearney’s Treasure Imagine 175 semi-trucks lined up and full of trash, or at least what most people..

Nebraska Embracing Business as a Force for Good01-May-2014

WasteCap Nebraska, B Labs provide Benefit Impact Assessment Does this sound familiar? A Hastings soap company (/stories/social-mission-co..

The Best Grant For Your Business18-Mar-2014

Narrowing down grant eligibility in your field ( Internships or training, innovation or expans..

If You Build It They Will Come21-Jan-2014

Making sure a business foundation is solid As I sat in a meeting the other day with an exciting local startup, I was reminded of the import..

Our Partners:

¬© 2015 Open for Business Magazine, LLC  All rights reserved